<< 广告狂人 第3季 第12集>>
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1. Is there a difference?
两者有区别吗。
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2. Well, it's a very interesting issue.
当中暗藏着玄机。
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3. In its most simplistic form,the money we receive for work on an account
简而言之，我们为客户制作的每支广告收取的费用。
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4. is derived from the 15% commission included in our media purchases,plus the markup on production costs.
是从购买媒体的佣金中抽取15%得到的，再加上制作费用。
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5. But under a fee structure,the client merely pays for the work being done,plus a negotiated 1 1/2-2% profit.
但如果采用酬金结构，客户只需对已交付的成品付款，另外还有1.5%到2%的利润空间。
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6. Well, that is interesting.
当真是玄而又玄。
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7. The client asked for it. That's not good.
客户要求的 那可不是件好事。
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8. What if Dunlop Tires wants to do that?
要是邓禄普轮胎也要这么干呢。
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9. That's a good hypothetical.
这个假设很合理。
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10. If they can get it, won't everyone want it?
我们一旦答应 其他客户也会纷纷仿效。